Why People Click Joins 16th Annual Extreme Nonprofit Makeover, 2020 Recipient Announced

Greensboro, N.C. – The 16th Annual Extreme Nonprofit Makeover has selected Gate City Legal Services as the 2020 Makeover recipient. The project is supported by a grant from the foundations that support the Guilford Nonprofit Consortium. Now in the program’s 16th year, the Makeover provides a 501(c)(3) nonprofit that serves people in Guilford County with … Read more

Why People Click Adds 360 Virtual Tours to Arsenal of Local Marketing Solutions for Asheboro Business

Why People Click Adds 360 Virtual Tours to Arsenal of Local Marketing Solutions for Triad Business https://whypeopleclick.com/wp-content/uploads/2019/02/360-Tour-Pros-Google-Streetview-Tours.mp4 ASHEBORO — The same technology that made Google Street View possible has rolled out locally with a company that can create 3D virtual tours of building interiors. Rob Ainbinder runs his marketing business, Why People Click but, a … Read more

Measuring Without Good Marketing Data is Like Driving Without Directions

What is Marketing Data? In the context of this post, marketing data is any measurement of a marketing channel’s effectiveness. Marketing data could include email open and clickthrough rates paired with the campaign data logged in Google Analytics to help you understand what visitors from your email newsletter did after clicking through to your website. … Read more

Second Harvest Food Bank of Northwest NC Launches #feedingcommunity Blog with Digital Partner Why People Click

Nonprofit expands its digital footprint with a mobile friendly storytelling platform WINSTON-SALEM, NC & ASHEBORO, NC – Second Harvest Food Bank of Northwest NC and Why People Click announces the launch of the food bank’s blog #feedingcommunity. Jenny Moore, Development Manager Public Relations & Marketing for Second Harvest Food Bank of Northwest NC said that, … Read more

Why People Click Present at Lewisville – Clemmons Chamber of Commerce 7/12/2016

Rob Ainbinder, founder of Why People Click, presented “Why Blogging is Important for Your Brand & Your Business” at the Lewisville – Clemmons Chamber of Commerce July meeting on 7/12/2016 at the Historic Broyhill in Clemmons. The Summer theme of the meeting was great idea with attendees getting to play with sand. The half hour … Read more

SEO is the Student Not the Master in Content Marketing

In the early years of Search Engine Optimization and Content Marketing you could get away with stuffing keywords on a page to “game” the search engines (Google, BING, Yahoo) and it worked. However, there were two downsides to this practice. One, it’s a technique that was eventually discouraged and finally, penalized by the search engines. … Read more

Understanding Google Analytics: Website Goals

Understanding Google Analytics Website Goals “We have so much data on the web, almost all of it available for free, that we dive into the data ocean hoping that magically awesome things will follow. They never do.” ― Avinash Kaushik, Digital Marketing Evangelist – Google If you’re a business owner, marketing manager or, agency owner this blog post … Read more