Are you an event manager, promoter or event planner? Has your event been canceled due to concerns raised by the Carona virus? Have you moved (or are you planning to move) to a virtual event? There are a few things you should do now to prepare for the transition. Get in contact with a virtual … Read more
Greensboro, N.C. – The 16th Annual Extreme Nonprofit Makeover has selected Gate City Legal Services as the 2020 Makeover recipient. The project is supported by a grant from the foundations that support the Guilford Nonprofit Consortium. Now in the program’s 16th year, the Makeover provides a 501(c)(3) nonprofit that serves people in Guilford County with … Read more
Why People Click Adds 360 Virtual Tours to Arsenal of Local Marketing Solutions for Triad Business https://whypeopleclick.com/wp-content/uploads/2019/02/360-Tour-Pros-Google-Streetview-Tours.mp4 ASHEBORO — The same technology that made Google Street View possible has rolled out locally with a company that can create 3D virtual tours of building interiors. Rob Ainbinder runs his marketing business, Why People Click but, a … Read more
What is Marketing Data? In the context of this post, marketing data is any measurement of a marketing channel’s effectiveness. Marketing data could include email open and clickthrough rates paired with the campaign data logged in Google Analytics to help you understand what visitors from your email newsletter did after clicking through to your website. … Read more
Nonprofit expands its digital footprint with a mobile friendly storytelling platform WINSTON-SALEM, NC & ASHEBORO, NC – Second Harvest Food Bank of Northwest NC and Why People Click announces the launch of the food bank’s blog #feedingcommunity. Jenny Moore, Development Manager Public Relations & Marketing for Second Harvest Food Bank of Northwest NC said that, … Read more
Rob Ainbinder, founder of Why People Click, presented “Why Blogging is Important for Your Brand & Your Business” at the Lewisville – Clemmons Chamber of Commerce July meeting on 7/12/2016 at the Historic Broyhill in Clemmons. The Summer theme of the meeting was great idea with attendees getting to play with sand. The half hour … Read more
In the early years of Search Engine Optimization and Content Marketing you could get away with stuffing keywords on a page to “game” the search engines (Google, BING, Yahoo) and it worked. However, there were two downsides to this practice. One, it’s a technique that was eventually discouraged and finally, penalized by the search engines. … Read more
Rob Ainbinder CEO & Founder of Why People Click, will speak at XY Media Group’s DAD 2.0 SUMMIT, February 18 – 20 at the Mandarin Oriental Hotel, Washington D.C. Ainbinder will speak as part of a panel “The Signal and the Noise: Standing Out From The Crowd” aimed at helping blogging dads in attendance more … Read more
Understanding Google Analytics Website Goals “We have so much data on the web, almost all of it available for free, that we dive into the data ocean hoping that magically awesome things will follow. They never do.” ― Avinash Kaushik, Digital Marketing Evangelist – Google If you’re a business owner, marketing manager or, agency owner this blog post … Read more
As a business owner you have plenty of responsibilities: taxes, payroll, sales, marketing… the list goes on. So, when someone from your marketing agency is working on website for you they may register a domain name for your company. Should you let them do it? What are the issues that may arise if they do? … Read more